The state agency that markets the country’s attractions
signed off the multi-million shilling marketing deal with Cable News Network following
a case of bad publicity by the American channel.
The “Hotbed of Terror” sparked anger among Kenyans after CNN
aired it in a show days prior to Obama’s visit to Kenya.
Kenyans took to social media under the hash tag #SomeOneTellCNN
to express their anger.
Kenya Tourist Board is seeking alternatives to market the country’s tourist
attractions and boost ailing sector.
SOURCE: Business Daily
No comments:
Post a Comment